Consumers are wary of AI-generated ads, finding them inauthentic. Learn why blending AI with a human touch is key for retail marketing success.

Some ad agencies are trying to move to new compensation models that focus on the scope of work they perform, not the hours it ...

New tech promises to transform marketing and potentially society, but maybe not always in a good way—and not always for ...

Meta revealed its policies for the 2024 election on Tuesday, adding a new rule requiring disclosures be added to ...

How did these disclaimers affect how people saw these ads? Brennen: Well, we saw AI labels hurt candidates ... party or of nonpartisan candidates, but not necessarily members of the opposite ...

Happy Tuesday! We’re less than a month out from Election Day, which both feels very soon and an eternity away. Send news tips to: [email protected]. Today: AI disclaimers in political ...

In the third quarter alone, AI ... ad spenders, splurging 200 million yuan and 150 million yuan, respectively, on AI products in the third quarter. ByteDance declined to comment. Moonshot AI did ...

The 1st known use of AI in a South Carolina election ad has arrived. The ad deepfakes the audio of a prosecutor candidate, ...

That's why one viral public service ad is using them as a warning sign. "This election bad actors are going to use AI to trick you into not voting," the ad says. "Do not fall for it. This threat ...

When you buy through links on our articles, Future and its syndication partners may earn a commission. Google promised advertisers that its AI plans would not bar them from reaching potential ...

He determined that the clip initially seen in the fake ad actually ... what AI is capable of. It is going to get harder and harder to work out which videos are genuine and which are not." ...