The digital banner ad, which first appeared three decades ago, has undergone numerous transformations. Industry veterans ...

When banner ads were introduced in 1994, pundits proclaimed they would ruin the world wide web and kill creativity as we know ...

These ads provided a straightforward way to reach a broad audience and measure engagement, laying the groundwork for contemporary digital advertising strategies. While the basic concept of the banner ...

As digital advertising celebrated a significant milestone last week – no less than the 30th anniversary of banner ads – it’s worth reflecting on how a simple rectangular advertisement ...

Ahead of this week’s election, our readers submitted campaign pins and a devilish watch fob from past presidential campaigns.

A FEMA supervisor fired for instructing subordinates to skip over houses with Trump signs says her actions were consistent ...

A Federal Emergency Management Agency (FEMA) supervisor told disaster relief workers in Florida to “avoid homes” with signs ...

The nonprofit partnered with MullenLowe to develop a campaign based on data from its biannual customer and patient experience ...

The Drum team is on the ground at the ANA Masters of Marketing 2024 this week in Orlando ... Marc Siegel, president of sales, SimulMedia: “90% of banner ads are fraud, and they don’t work.” ...

The Zenless Zone Zero banners are slated to debut Miyabi (Ice, Anomaly) and Harumasa (Electric, Attack). This follows information from reliable leakers and the latest drip marketing from HoYoverse.

Reusser, a marketing firm in Fort Wayne has been given an extra $5,000 to make different logos for the city’s proposed ...