Mattel CEO Ynon Kreiz laid out how he's applying lessons from Barbie to build franchises around Matchbox cars, Hot Wheels, ...

Alpha Group, listed on the Shenzhen Stock Exchange, has cooperated with IP owners in film, stationery and gaming. The company ...

The LEGO Group and Formula 1 have announced a multi-year partnership set to begin in 2025, aiming to unite fans of LEGO ...

But it’s already on some people’s radars, and those who plan ahead are busy buying up all of this year’s must-have gifts, so ...

You can find toys around Cigalo to give to young Abricot in Estello Village, and this guide will tell you where you can find ...

On Sunday, September 15, a special event was held in the fairytale area of ​​the Benaki Toy Museum, with its amazing sea view ...

According to the BBJ, the company’s lease on its Pawtucket headquarters is up in 2025. Hasbro is the second major toy brand ...

People fondly remember making a wish while throwing coins into the fountain, sipping Orange Julius, playing pinball at the Aladdin's Castle arcade, trying to persuade their parents to get them ...

Resource guarding is a commonly observed behaviour in dogs. It is characterised by avoidance, threatening, or aggressive ...