The “New Kentucky Home” initiative is a marketing campaign combining tourism and economic development with the goal of attracting new businesses, tourism and new residents to the Commonwealth.

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In an effort to build on Kentucky’s historic economic momentum and record-breaking tourism success, today Gov. Andy Beshear ...

Don't be surprised in the coming weeks if, everywhere you look, you start seeing signs of Kentucky's latest campaign. The New ...

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New Kentucky Home is a comprehensive marketing initiative that will serve as a reintroduction of Kentucky to the world, ...

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Part of the new state marketing initiative. (Source: newkentuckyhome.ky.gov) “New Kentucky Home” is the brand for a state ...

LEXINGTON, Ky. (WYMT) - On Tuesday, Gov. Andy Beshear unveiled an initiative to attract business, tourism and future ...

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If you have ever loaded up the car with gas and snacks for a scenic road trip across the country, you’ve probably noticed some of the iconic signs that welcome you to each state. You may even look ...